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October Update & Bookstore Reminders!

Hey everyone,

Got some good news for you guys: DANCEFLOOR THUNDERSTORM and THE RAVER STORIES PROJECT are both now being carried in a new bookstore: FINGERPRINTS in Long Beach, California! You can find lots of details about this amazing record shop (think Amoeba Music, but in Long Beach), here: FINGERPRINTS’ WEB SITE

Fingerprints on Long Beach!

Fingerprints on Long Beach!

Awesome!

Awesome!

Speaking of our vendors, the amazing SPACEDUST in Echo Park just celebrated its’ 4-year anniversary! Some of L.A.’s best and most eclectic artists have their work featured at Spacedust, so come on down for some off-the-chain swag you won’t find anywhere else!  SPACEDUST WEB SITE

And let’s not forget the one and only Y-QUE TRADING POST in the always hip Los Feliz neighborhood of L.A.! They’ve got the city’s edgiest custom made t-shirts, as well as copies of DANCEFLOOR THUNDERSTORM! They don’t have a web site, so go see this great little bohemian knick-knack shop at 1770 N Vermont Ave, Los Angeles, CA 90027!

Get your copy of DANCEFLOOR THUNDERSTORM before the holiday crush!

DJs – THEN & NOW, Week 9: STEVE AOKI!

A long time ago, the great DJ Steve Loria once told me that the best part of being a DJ was being able to have his cake and eat it, too. What he meant by that was the fact that he could play the most amazing house music he could find, and make lots of people happy in the process. Today, we have another DJ named Steve who likes to have his cake and eat it, too…actually, a more accurate way to put it would be having his cake and then throwing it into his audience! Yeah, I think you know who we’re talking about here! From the depths of Hollywood depravity (ha!) comes the EDM generation’s favorite destroyer of desserts, the one and only STEVE AOKI!

Steve Aoki

The photo on the left was taken at the old LAX club in Hollywood, where Steve and the late DJ AM used to hold court regularly. The one on the right is from Steve’s book signing at The Last Bookstore in DTLA.

Anyone for some Benihana?

DANCEFLOOR THUNDERSTORM NOW ON AMAZON!

5150 Publishing, Inc.

P.O. Box 86802

Los Angeles, CA 90086

(213) 321-5401

CLASSIC RAVE PHOTO BOOK “DANCEFLOOR THUNDERSTORM: Land Of The Free, Home Of The Rave” released on Amazon.com!

5150 Publishing announces groundbreaking book’s availability on world’s biggest bookstore!

Amazon Screen Shot

***FOR IMMEDIATE RELEASE***

LOS ANGELES, CA:  5150 Publishing today announced that acclaimed photojournalist Michael Tullberg’s rave music photo book “DANCEFLOOR THUNDERSTORM: Land Of The Free, Home Of The Rave” is now available for sale on the global sales outlet Amazon.com. With this development, now electronic music fans across America can easily locate and order the first groundbreaking coffee table book about the rise of the underground electronic music scene in the 1990s. It also marks the first book from Tullberg’s own publishing house, 5150 Publishing, to make it onto the site of the country’s biggest bookstore. The book can be found at the following online link:

http://www.amazon.com/dp/0615980414

“It’s a great thing to finally be able to put “DANCEFLOOR THUNDERSTORM up on Amazon,” said Tullberg. “With such a convenient place to go to, now the customer can get their copy of the book faster than ever before. And, having “DANCEFLOOR THUNDERSTORM” alongside so many other high quality works on Amazon’s site means that people can combine purchases with other books about electronic music. It’s a great opportunity to indulge one’s self while diving into the history of this music and culture.”

DANCEFLOOR THUNDERSTORM: Land Of The Free, Home Of The Rave” is a 308-page hardcover volume that features the electronic music pioneers of the rave era, including Paul Oakenfold, Fatboy Slim, Carl Cox, Moby, Frankie Bones, the Chemical Brothers, Massive Attack and more. Released in October of 2015, the book was first available for online ordering at its web site, www.dancefloorthunderstorm.com. Since then, it has picked up numerous praises in the media, including the following:

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PAPERMAG.COM: “A new book, DANCEFLOOR THUNDERSTORM: Land Of the Free, Home Of The Rave, showcases the work of photojournalist Michael Tullberg who documented the rave scene in Los Angeles and Southern California throughout the ’90s and ’00s. His pictures capture young people in ecstasy (sometimes, we imagine, literally) dancing to the beats of top DJs like Paul Oakenfold and Richie Hawtin along with local producers on the scene. Along with photos, the book includes anecdotes and remembrances of parties, promoters, DJs and more that’ll make you want to grab a pacifier and a glow stick and turn on some Prodigy.”

MIXMAG.NET: “A photobook from electronic music photojournalist Michael Tullberg showcases images of the glory days of the American rave scene, before EDM was even a twinkle in Steve Aoki’s eye. ‘DANCEFLOOR THUNDERSTORM: Land Of The Free, Home Of The Rave‘ charts the history of the underground dance movement during the 90s and 00s before it was dwarfed by the stadium EDM concerts that take place today.”

BUZZFEED.COM: “Photographer Michael Tullberg was a witness to the sights and sounds, and his new book Dancefloor Thunderstorm, reveals his first-hand account of what ’90s rave culture was really about.”

LA WEEKLY: “Light refracts, piercing images like those moments when your eyes have been open for far too long. Scenes morph into vortices that blur at the edges, like your memories will the next day. In Tullberg’s photos, faces melt and hands multiply. They are photos that make you feel like you are in this moment that you hope will never end.”

DJBROADCAST.NET: No one comes more esteemed within dance music photography than Michael Tullberg. As a self-described ‘rave photojournalist’ Tullberg was there to capture the very building-blocks of the US electronic music scene. His early work documented the likes of Digweed, Sasha and Cox as they dominated the underground massive.”

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Michael Tullberg has also picked up endorsements from electronic music virtuosos like the following:

DJ CHRISTOPHER LAWRENCE: Prior to the rise of camera phones and social media, it was down to photographers like Michael Tullberg to document the rave scene with photos appearing in URB Magazine, BPM Magazine, XLR8R and many others. He was at every warehouse party, festival and afterhours in Los Angeles from the 1990’s shooting the DJs and crowds. Many of my best known live photos during this era were taken by Michael. He was known for his creative photography and capturing the spirit of rave culture. His book is incredible and worth buying as it is a historical time capsule of an amazing period which gave rise to the electronic music scene as we know it today.”

DJ FRANKIE BONES: “Our scene was built on capturing a moment. Michael has done this moment after moment for many years and [DANCEFLOOR THUNDERSTORM] shouldn’t be missed. That book goes beyond anything anyone could ever want in a history, blindsided by kids having to pay six installments of $89 to go to one festival.”

KEN JORDAN (The Crystal Method): “I remember the first time we encountered Michael Tullberg. I remember there was this crazy photographer guy on stage with us—around the stage, around the gear, climbing over people and everything! And we thought, who is this crazy person? But then of course we saw his work and his photos, and he’s been a welcome addition to our stage, any time and every time he wants.”

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Tullberg’s recent iBook follow-up, “DANCEFLOOR THUNDERSTORM: The Out-Takes”, is available in the iBook store for only $6.99, and can be found at the following preview link:

https://itunes.apple.com/us/book/dancefloor-thunderstorm-out/id1090607538?mt=11

Any press inquiries should be directed to the following:

 

Michael Tullberg

President & CEO, 5150 Publishing, Inc.

P.O. Box 86802

Los Angeles, CA 90086

(213) 321-5401

[email protected]

www.dancefloorthunderstorm.com

 

NINE retailers for “Dancefloor Thunderstorm”! Get your copy today!!

Hey folks!

What’s up? It’s been a while since the last post here, but we’ve got some great news that we just HAD to share! “Dancefloor Thunderstorm” just recently landed it’s NINTH California retail location! So for those of you who haven’t checked out the store locator yet (c’mon people, it’s not that hard!), here’s the present list of locations carrying “Dancefloor Thunderstorm”:

Amoeba Music Hollywood, Amoeba Music San Francisco, Vacation Vinyl (L.A.), Skylight Books (L.A.), Stories L.A., Book Soup (L.A.), Vroman’s (Pasadena), Diesel A Bookstore (L.A.) and Dr. Freecloud’s Record Shoppe (Fountain Valley).

Don’t miss out on the chance to avoid paying shipping charges! Pick up your copy today!

Logos Group 1_sm

“DANCEFLOOR THUNDERSTORM” is in retail stores! Pick up your copy today!!

Hey everyone,

Yes, I’ve been out hitting the pavement, getting “DANCEFLOOR THUNDERSTORM” into the hands of retailers, and so far we’ve got four takers–not bad for a week’s work! Here are the bookstores and music shops where you can find the book so far:

Vroman’s Pasadena
Book Soup West Hollywood
Dr. Freecloud’s Fountain Valley (call 657-88-VINYL for details
Skylight books Los Feliz (call 323-660-1175 for details)

…and these are just the first! We will shortly be targeting the following establishments with the hope of getting “DANCEFLOOR THUNDERSTORM” on their shelves…please feel free to contact them and ask why the book isn’t available yet, and steer them in our direction!

Atomic Records Burbank
Meltdown Comics Hollywood
Golden Apple Hollywood
The Record Parlour Hollywood
Touch Vinyl L.A.
The Last Bookstore downtown L.A.
Amoeba Music Hollywood
Permanent Records Highland Park

Let’s get the book in more peoples’ hands!!!