New “DFTS” T-SHIRTS! Available at!

Hey all,

Great news! After striking a deal with the music streaming service, we’ve set up a t-shirt sales page on Arena’s site! This means that for the near future, Arena is going to be the official outlet for “DANCEFLOOR THUNDERSTORM” t-shirts! The first shirt is already up, and it features the “DANCEFLOOR THUNDERSTORM” title logo on a black or cinder background. Here’s a (so-so) screenshot of the page on Arena’s site:

DFTS t-shirt

The shirts are available immediately, so click the following link to place your order for home delivery!

More designs to come in the future, so stay tuned!

“Dancefloor Thunderstorm” HOLIDAY DOUBLE BONUS online sale!

Flyer for DFTS Holiday Double Bonus Sale

BIG HOLIDAY SALE NEWS!! Having won accolades from Buzzfeed, Mixmag, Papermag, Vice and many other publications, “DANCEFLOOR THUNDERSTORM” is already the perfect holiday gift for any electronic music fan. Now there are two more great reasons to pick it up—it’s the DANCEFLOOR THUNDERSTORM HOLIDAY DOUBLE BONUS SALE!

First off, the online price of the book is being lowered to $54.99! We know that everyone’s trying to stretch their holiday funds as much as they can, so we’re making it a little easier for you to make sure that the special person in your life is happy with their copy of the book. Not bad, huh?

But wait…what’s the second part of the Holiday Double Bonus? A big surprise that you’re going to like a lot: a FREE DOWNLOAD of “DANCEFLOOR THUNDERSTORM: THE OUT-TAKES”, exclusively in Apple’s iBooks format! Yes, we’ve been working secretly behind the scenes to produce this great new interactive electronic book that contains lots of killer photographs that didn’t quite squeeze their way into the print book! But that’s not all, because it also has scrolling galleries, a special bonus chapter, lots of hidden Easter eggs, online links, and…a never before seen vintage interview with BT! This iBook will be available early next year for purchase on the iTunes store, so this is your ONLY chance to get it for free and enjoy it on your Mac or iPad.

The Holiday Double Bonus lasts through the end of the year, which means now’s the time to get over to and place your order before the holiday shipping crunch hits! So what are you waiting for?? Help make sure the 2015 holiday season really is all good!


We’ve got a BIG signing party coming up this FRIDAY, DEC. 4th at COUTURE HOLLYWOOD! Here’s author Michael Tullberg’s latest blog post that has all the details!

*Whew!* Thanksgiving week is over with, and I have a lot to be thankful for, that’s for sure. I have a lot of people who believe in what I do, and more people every day finding out about “DANCEFLOOR THUNDERSTORM“. This past week in particular was very productive and hectic, because the book got a big spike in attention and sales, thanks to back-to-back web articles from two huge Internet outlets! The first was from the mother of all dance music, the legendary Mixmag in the UK. Mixmag has been around longer than any other dance music magazine in the world; they are the premiere global authority on electronic music. They were they first in, they’re the last one standing from the old guard, and they’ve always reigned at the top of their field, both print and web-based. So when you get their official stamp of approval for your work, that means you’ve accomplished a lot. The dance music community in Europe and the UK jumped all over this, re-running the gallery story loads of times. Lots of domestic outlets reported on it, too. A print article is in the works as well–will update you on that when the time comes. Here’s the link to the original story:

Now, normally getting a big shout-out from an organization like Mixmag would be enough complimentary showcasing to last a whole week–except nobody told the people at Buzzfeed that! The very next day after the Mixmag piece came out, Buzzfeed released their own image gallery of my work, stirring up even more Internet reaction. Their approval charts were extremely favorable, which means the word got spread around to a lot of other Internet outlets who normally wouldn’t have found out about the book. Plus, there have been more requests from other web pages to provide them with pictures in the wake of this article–quite nice! And, it looks like we may have secured our seventh retail outlet, and we’re fishing for more…a very big fish, in one case. Again, details to follow…here’s the Buzzfeed article for now:

And to top it all off, I was also shooting most of the week either for Getty, or for the VRtuality show that went off at Avalon yesterday. So I’m also thankful for this day of rest so I can recharge and get ready for another busy week, which culminates on Friday with my Official Book Signing Party for “DANCEFLOOR THUNDERSTORM“! That’s gonna be a killer show, with Steve Loria, Eve Falcon, Reza Gerami, Riley Warren and Danny B spinning! Plus, there’s NO COVER! That’s right, free admission all night long! plus there’s gonna me free drinks for the first hour thanks to some great sponsorship from Serpent’s Bite Whisky, too. And I’ll be there selling and signing books! It’s gonna be a great night, so I hope you folks invite who you like and bring yourselves down to Couture Hollywood, which is at 1640 Cahuenga Blvd. in L.A.

NEW HOLIDAY BOOK SIGNING TOUR for “Dancefloor Thunderstorm”!

NOW APPEARING at a party near you…it’s the new “DANCEFLOOR THUNDERSTORM Holiday Book Tour”, in support of DANCEFLOOR THUNDERSTORM: Land Of The Free, Home Of The Rave! The tour is taking place in select electronic music-related events in Southern California during the 2015 holiday season, where author Michael Tullberg will autograph copies of DANCEFLOOR THUNDERSTORM (available for purchase at the events), and reminisce about some of the legendary parties of all time like EDC, Nocturnal Wonderland, Dune and many more!

Being the very first rave photo book in America, DANCEFLOOR THUNDERSTORM is naturally the ideal holiday gift for electronic music fans of all ages. Whether they’re original ravers looking to go return to the legendary parties they loved so much, or new EDM fans who wants to learn about the history of this culture, DANCEFLOOR THUNDERSTORM is the must-have rave accessory for the 2015 holiday season.

The “DANCEFLOOR THUNDERSTORM Holiday Book Tour” is taking place at the following events:


DATE                     EVENT                                              LOCATION                           DETAILS

Nov. 22                 re:love Los Angeles                         Elysian Park, L.A.               Facebook/social media

Nov. 28                 EDMX/After Hour Power              Avalon Hollywood    

Dec. 4                   Official DFTS Signing Party         Couture Hollywood          Facebook/social media

Dec. 12                 Ken Ishii/Incognito show               TBD                                       Facebook/social media

Dec. 31                 Together As One                               Silverado, CA           


DANCEFLOOR THUNDERSTORM is also available for ordering online at, and at select book and music stores in and around Los Angeles, including Amoeba Music, Book Soup, and Skylight Books.


“DANCEFLOOR THUNDERSTORM” is in retail stores! Pick up your copy today!!

Hey everyone,

Yes, I’ve been out hitting the pavement, getting “DANCEFLOOR THUNDERSTORM” into the hands of retailers, and so far we’ve got four takers–not bad for a week’s work! Here are the bookstores and music shops where you can find the book so far:

Vroman’s Pasadena
Book Soup West Hollywood
Dr. Freecloud’s Fountain Valley (call 657-88-VINYL for details
Skylight books Los Feliz (call 323-660-1175 for details)

…and these are just the first! We will shortly be targeting the following establishments with the hope of getting “DANCEFLOOR THUNDERSTORM” on their shelves…please feel free to contact them and ask why the book isn’t available yet, and steer them in our direction!

Atomic Records Burbank
Meltdown Comics Hollywood
Golden Apple Hollywood
The Record Parlour Hollywood
Touch Vinyl L.A.
The Last Bookstore downtown L.A.
Amoeba Music Hollywood
Permanent Records Highland Park

Let’s get the book in more peoples’ hands!!!

The Release Party Was A SUCCESS!!!

Whew! What a fantastic night we had at the launch party last night! It was, as the saying goes, awesome. We practically packed Industry DTLA solid, and we ran an hour over our official closing time so that we wrapped things up at midnight! We had so many people come from far-off places to enjoy “DANCEFLOOR THUNDERSTORM”, it was truly remarkable. There were contingents from both San Diego and Boston(!) who made the trip, along with a few hundred L.A. residents—including the world-famous actress Izabella Miko! It made for a very festive and laid-back celebration.

The responses we’ve gotten for the book have so far been phenomenal. Those in attendance who participated in the raves covered in “DANCEFLOOR THUNDERSTORM” were gasping and marveling at some of the photographs, which were no doubt at that moment taking them right back to those fantastic times when the scene meant so much to all of us. Time and time again, folks would be struggling for positive adjectives when trying to describe to me how the pictures made them feel. It wasn’t just old rave die-hards who were enjoying the book, though—we also had a lot of younger attendees who professed both awe and a bit of jealousy when they saw what at incredible experience the 90’s rave scene really was (and that they missed out on it). It all helped drive the sales of the book: we moved quite an impressive number of copies!

And the music! Even though Jason Blakemore had to bail due to reasons beyond his control, the other three DJs made up for it, and then some! Mark Lewis, Freddy Be and Riley Warren were all fantastic, bringing some great grooves that never overpowered the small space we were in. Speaking of that space, we also got a lot of compliments for our choice of hosting the party in Industry DTLA. The people really seemed to like the dual-purpose place—maybe it was the open bar? (Heh heh)

But of course, none of this would have been possible without the help of a lot of people who donated their time, product and skills to get the party going. So accordingly, HUGE thanks to Mark Lewis, Riley Warren, Freddy Be, Chris Wayne, Christian King, Icelandic Water, Singha Beer, Gina (Christian’s assistant), Eric the doorman, Getty Images, and our lovely bartenders. Thanks to all in attendance who’re still making the party blow up on social media at this moment. Thanks to Susan von Seggern for some great PR work that helped get all those people down there. Thanks to all the media who helped generate the buzz, especially the LA Weekly!

And of course, an enormous THANK YOU to everyone who came down to enjoy the book and the evening! You guys rock, and I am so happy and pleased that you’ve enjoyed the book as much as you have. After all, you’re the ones I wrote this book for. I just hope that you can continue to spread the word about “DANCEFLOOR THUNDERSTORM” to your friends and other fans of the music, and steer them to the book’s web site,

More events are coming in the future, so stay tuned! In the meantime, enjoy the gallery of pics taken by friends of mine, and the great Getty Images gallery that can be found by clicking this link:

MarkLewis1Photo Oct 09, 1 24 15 AMPhoto Oct 09, 5 51 44 PMPhoto Oct 09, 5 52 17 PM Photo Oct 09, 5 52 20 PM Photo Oct 09, 5 52 24 PMPhoto Oct 09, 5 52 00 PM Photo Oct 09, 5 52 03 PM Photo Oct 09, 5 52 07 PMPhoto Oct 09, 1 53 44 AMPhoto Oct 09, 1 54 01 AMPhoto Oct 09, 5 51 46 PMPhoto Oct 09, 5 52 14 PMTullberg Portrait 1Photo Oct 08, 7 44 50 PMPhoto Oct 09, 5 51 54 PMPhoto Oct 09, 5 51 57 PM

New book launch party details!

Hey everyone,

What’s up? Good news: the plans for the book launch party is now all set! The official date is now October 8, 2015, and the venue is the great INDUSTRY DTLA salon & event space! Here’s the DJ lineup:

Mark Lewis
Riley Warren
Freddy Be
Jason Blakemore

AND…the party is FREE, from 7:00 – 11:00 PM! This is gonna be a great night of old-school fun, and we hope that many of you can make it down! More details TBA!

Image from Massive Armageddon!

Image from Massive Armageddon!


GREAT NEWS! “DANCEFLOOR THUNDERSTORM: Land Of The Free, Home Of The Rave” is at this moment being printed up and will be released later this year! After a successful IndieGogo campaign earlier this summer that raised upwards of $10,000.00, the presses are rolling and the final product is finally going to be available to the general public!

HUGE thanks to all the contributors who helped make this possible! And get ready for a book release party, most likely in early October! Stay tuned for updates!!